Archives Brian Niccol

Shop App's Shop Cash offers

Executive Briefing

Shopify’s actually-clever consumer rewards program

Also: Chipotle is playing offense again. Read more →

AAA24 Membership

Executive Briefing

A24, the cool film studio, wants to sell you a membership

Highbrow brilliant? Also: Chipotle says it’s ‘finally getting back to pre-pandemic operations’. Read more →

Blue Bottle oat milk

Executive Briefing

Blue Bottle is testing oat milk ‘as the default option’

Also: Lunch is back! And more of Chipotle’s reopening takeaways. Read more →

Field Trip

Executive Briefing

The desk lunch is on hold

How Sweetgreen, Chipotle, and fast-casual restaurants are changing their strategies for the times. Read more →