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Archives Elly Truesdell

Upside Foods

Executive Briefing

Lab-grown meat is a consumer-branding case study in the making

How Upside Foods and Good Meat are trying to build buzz — and trust — around ‘cell-cultivated’ meat. Read more →

Elly Truesdell, New Fare Partners

In Conversation

Funding consumer brands in 2023

Elly Truesdell, founder of New Fare Partners, on where she’s investing today, what’s changed, and how food startups can get ready for venture. Read more →

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