Archives Mac

Claude Caviar

Focus on AI

Claude is getting consumers to spend real money on AI

ChatGPT and Claude look like the same product. They’re becoming very different businesses. Read more →

Coconut Bliss rebrands to Cosmic Bliss

Executive Briefing

When the rebrand doesn’t hit the mark

...Try again! Coconut Bliss is now Cosmic Bliss — with big new plans and a retreat to more familiar packaging. Read more →

Tim Cook

Executive Briefing

Apple’s pandemic year, Starbucks and the reopening

Also: New office hours availability for members. Read more →

Craig Federighi Apple MacBook Air

Executive Briefing

Revenge of the Mac

iPad who? People are buying more Macs than ever — and it’s just getting interesting. Read more →

Tim Cook WWDC 2019

Executive Briefing

What matters from Apple’s WWDC

What Apple’s latest for the Watch, iOS, Siri, and Mac means for consumers and brands. Read more →