Executive Briefing

Sweetgreen’s quiet delivery roll-out, What Shopify’s new CBD program means

Shopify just opened the door to CBD e-commerce — sort of.

Sweetgreen, the fast-growing salad chain that just raised another $150 million at a $1.6 billion valuation, has quietly been delivering its salads and grain bowls via Uber Eats, Grubhub, and Postmates this summer.

I say “quietly” because it doesn’t look like the companies have done any sort of formal announcements or promotions around the partnerships, and Sweetgreen doesn’t yet advertise delivery as an option on its website or app.

But if you search the Uber Eats, Seamless/Grubhub, and Postmates apps for Sweetgreen in cities where it has restaurants — I just tested New York, Washington DC, Los Angeles, and Chicago — you should be able to place a delivery order. Some stores already have hundreds of ratings in the Uber Eats app.

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Dan Frommer

Hi, I’m Dan Frommer and this is The New Consumer, a publication about how and why people spend their time and money.

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