Archives E-Commerce

From the Editor

Introducing Consumer Trends 2025

TikTok Shop is huge. Is drinking actually on its way out? And are Gen. Z beauty customers loyal? Read more →

Consumer Trends Highlights

Consumer Trends

Shopping never ends

Consumer spending is looking good heading into the holiday rush, and online grocery is growing again. The latest Consumer Trends Highlights. Read more →

Hims GLP-1s

Executive Briefing

The Ozempic dupes are crushing it for Hims & Hers

Also: Another non-alc bottle shop is closing. And can Brian Niccol save Starbucks? Read more →

AG1 CEO Kat Cole

Executive Briefing

What’s going on at AG1?

As its founder steps back — and Kat Cole takes over as CEO — has Athletic Greens hit its DTC growth ceiling? Read more →

From the Editor

Introducing the Consumer Trends 2024 Mid-Year Report

What’s driving growth in the beauty industry? And what’s the deal with Zyn? Read more →

Magna hydration packets and founder Michael Preysman

Executive Briefing

Everlane’s founder is back with Magna, a new hydration brand

Michael Preysman is going after the electrolyte drinks market with a post-Nike ideology. Read more →

Parachute founder Ariel Kaye

In Conversation

Building a modern lifestyle brand

Parachute’s Ariel Kaye on competing with cheap internet knockoffs, how it does collabs, and one trick learned from retail stores. Read more →

Hungryroot groceries

Focus on AI: In Partnership With Work & Co

The grocery store of the future is using AI to feed Americans healthier food

Hungryroot has built a $300+ million online grocery business by shopping for its customers. Read more →

Foxtrot coffee pour

Executive Briefing

What happened to Foxtrot?

Pouring one out for Chicago’s beloved convenience store startup after its sudden, unexpected closure. Also: A new CEO for Food52. Read more →

Levels Wefunder campaign

Executive Briefing

The sketchy side of crowdfunding

Companies like Levels are asking consumers to invest — with a lot less information than VCs would demand. Read more →

Executive Briefing

The 50 top-growing food categories in America

Instacart’s view of the grocery world. Plus: An Expo West scene report, Nike’s growth challenges, and more airline loyalty ‘innovation’. Read more →

Expo West Special 2024

From the Editor

Introducing the Consumer Trends Food & Wellness Special Report 2024

What do Americans say they want to eat? What are they actually eating? A 56-slide special report, just in time for Expo West. Read more →

Whole Foods Market Daily Shop

Executive Briefing

Maybe Whole Foods isn’t asleep at the wheel

New Erewhon-sized stores in New York sound smart. (Please, steal their cafés, too.) Read more →

The J.Crew app for Apple Vision Pro

Executive Briefing

The commerce exec’s guide to the Apple Vision Pro

What shopping is like on today’s Vision Pro, where it’s going, and how brands should approach new platforms like VisionOS. Read more →

Vizio sponsorships slide

Executive Briefing

Why Walmart is buying a TV brand

Vizio will cost $2+ billion, but it’s priceless for Walmart’s advertising business. Read more →

Poppi Super Bowl Commercial

Executive Briefing

Poppi in play

Also: Instacart earnings, Target goes low, another Foxtrot CEO, and more. Read more →

Herman Miller

Executive Briefing

How Herman Miller aced its brand refresh

And how to push a creative project through a big company. Plus: Is Yeti the next great consumer holding company? Read more →

Popular products on TikTok Shop

Executive Briefing

TikTok Shop is huge. Will it last?

Finally, social commerce is working in the US. Also: What does a Shark Tank appearance do for a startup’s sales? Read more →

Derek Fridman, design partner at Work & Co

Focus on AI: In Partnership With Work & Co

How AI will open new possibilities for commerce — and how you can get started

Launching a new series on AI-enabled commerce, starting with an interview: Derek Fridman, design partner at Work & Co. Read more →

Executive Briefing

McDonald’s is here to save us from diabetes. Just kidding!

The new CosMc’s brand is taking on Starbucks, all right — in the sugar department. Read more →