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Consumer Packaged Goods
Executive Briefing
How Food52 became the most interesting acquirer of consumer brands
And: The thinking behind Harry’s first brand acquisition.
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Executive Briefing
Great Jones and the shallow allure of the ‘girlboss gotcha’ story
Also: Amex’s new Platinum card and Noma’s new CPG brand.
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Executive Briefing
Levels and the personalized future of food
It’s a lot easier to appreciate the concept of “you are what you eat” when you can see the data in real time.
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From the Editor
Introducing the
Consumer Trends
2021 report
The Covid-19 pandemic accelerated huge shifts in consumer spending and behavior. Which will stick?
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Executive Briefing
Omsom founders Vanessa and Kim Pham on reinventing meal starters for a new generation
Bringing “proud, loud Asian flavors into American homes.”
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Executive Briefing
Will Reels, Instagram’s TikTok, work?
Also: ‘Plan B’ for Edgewell after its Harry’s deal collapsed. And Apple has a new head of marketing.
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Executive Briefing
What happens to sustainability and ‘clean’ consumption after all this?
Covid-19 has changed how and what what we buy. Will it change why we buy?
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Executive Briefing
The end of Brandless, a new beginning for Harry’s
And: Why was David Chang slinging Sweetgreen today?
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Executive Briefing
What The Ringer got right
Also: David Chang’s Momofuku Vegas expansion, and one more thing about the Harry’s situation.
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Executive Briefing
Understanding Harry’s $1.37 billion acquisition by Edgewell, the company behind Schick
It’s a bigger, different deal than Dollar Shave Club’s.
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Follow the Money
Why there haven’t been more billion-dollar acquisitions for direct-to-consumer commerce startups
Three years after Dollar Shave Club’s big deal, it’s been an anomaly so far.
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