Trends
About
Join
Log In
Archives
Media
From the Editor
Introducing the
Consumer Trends
Food & Wellness Special Report
We’re at an inflection point: Health is wealth, and food is medicine.
Read more →
From the Editor
Introducing the
Consumer Trends
2023 Report
The “Covid economy” mostly ended in 2022. But a high level of economic uncertainty continues into 2023.
Read more →
Executive Briefing
Bon Appétit’s new e-commerce Market and the future of media
The food magazine could easily work as a store. But can owner Condé Nast pull it off?
Read more →
Executive Briefing
Goop Kitchen’s taste test
And a
Consumer Trends
update.
Read more →
Executive Briefing
Why Apple is making workout tapes
It’s not just for the subscription revenue.
Read more →
Executive Briefing
Will Reels, Instagram’s TikTok, work?
Also: ‘Plan B’ for Edgewell after its Harry’s deal collapsed. And Apple has a new head of marketing.
Read more →
Executive Briefing
The audacity of launching now
Tradeoffs abound.
Read more →
Executive Briefing
What Alison Roman wants
The cookbook author and writer on balancing business with brand, how she creates recipes, and what she’s doing next.
Read more →
Executive Briefing
Podcast listening is down as people work from home
Is that bad? Also: Nike’s Covid-19 strategy, and launching office hours for members.
Read more →
Executive Briefing
Why Mailchimp is buying a business magazine
If you don’t know Courier yet, you will soon.
Read more →
Executive Briefing
Outdoor Voices shows community only gets you so far
Also: Ben Thompson and the bottom-up approach to subscription podcasting.
Read more →
From the Editor
What I’ve learned in the first year of running a subscription newsletter business
This is working! And I’m excited about the future.
Read more →
Executive Briefing
Affirm’s clever end-around, Snap and Chipotle earnings
The comeback tour continues.
Read more →
Executive Briefing
How Food52 nailed the content, commerce, and community trifecta
Every media business is thinking about its commerce strategy. Here’s one that worked.
Read more →
Executive Briefing
Sorry, but Facebook, Google, and Amazon still own the world
Also: A podcast conversation with Hodinkee founder Ben Clymer. And Sweetgreen’s first beer and wine list.
Read more →
Executive Briefing
Sweetgreen’s new store concept, Netflix’s belly flop
Plus: A new favorite business podcast for summer grilling.
Read more →
Executive Briefing
What matters from Apple’s WWDC
What Apple’s latest for the Watch, iOS, Siri, and Mac means for consumers and brands.
Read more →
Executive Briefing
Sports Illustrated’s new owner is about to test the limits of the ‘content and commerce’ model
Merch. Parties. Gambling. What else?
Read more →
Executive Briefing
Facebook’s Stories challenge, Everlane’s sneaker markup
Plus: Apple’s latest mega-hit, and some slow media.
Read more →
Executive Briefing
Snapchat’s new toys, the role of Snap
Does Snap stand a chance?
Read more →